Legal

Terms & Conditions

Effective date: April 2026

Important

By signing up for a More Kudos subscription, you agree to be bound by these terms and conditions. Please read them carefully before subscribing. If you do not agree to these terms, you should not use our service.

1. About us

More Kudos Limited (“More Kudos”, “we”, “us”, “our”) is a company registered in England and Wales (company number 16742483) with its registered address at 44 Carter Street, Uttoxeter, Staffordshire, ST14 8EU.

You can contact us at hello@morekudos.co.uk.


2. Definitions

In these terms, the following words have these meanings:

  • “Service” means the More Kudos reputation intelligence platform, including AI-powered review analysis reports, the client portal, and all related features we provide to you as part of your subscription.
  • “Subscriber”, “you”, “your” means the business or individual who signs up for a More Kudos subscription.
  • “IRT™” means Instant Review Technology™ — the physical products (plaques, key fobs, or badges) we supply as part of your subscription to help you collect customer reviews.
  • “Reports” means the AI-generated review analysis reports we produce for your business based on your connected review platforms.
  • “Subscription” means your ongoing paid access to the Service, as described in your chosen plan.

3. Eligibility

The Service is designed for use by businesses. By subscribing, you confirm that you are acting in the course of your business (not as a consumer) and that you have the authority to enter into these terms on behalf of your business.

You must be at least 18 years of age to subscribe.


4. The Service

More Kudos provides a reputation intelligence service for customer-facing businesses. Your subscription includes:

  • One or more IRT™ products configured for your chosen review platform
  • AI-powered review analysis reports generated from your connected review platforms
  • Access to the client portal where you can view your reports, review data, and account information

We grant you a non-exclusive, non-transferable right to access and use the Service for the duration of your subscription, solely for your own business purposes. You may not sublicense, resell, or make the Service available to any third party.

We may update, improve, or modify the Service from time to time. We will not make changes that materially reduce the core functionality of the Service during your subscription without giving you reasonable notice.


5. IRT™ products

Your subscription includes IRT™ products which we will dispatch to the address you provide during signup. We will make reasonable efforts to dispatch IRT™ products within 10 working days of your subscription being confirmed.

IRT™ products remain the property of More Kudos Limited throughout your subscription. If your subscription ends, we may request the return of IRT™ products at our discretion. IRT™ products are designed for indoor use and normal wear and tear is expected. We will replace damaged or faulty IRT™ products free of charge during your subscription.

You are responsible for displaying IRT™ products appropriately at your business premises. You must not modify, tamper with, or remove any branding from IRT™ products.


6. Pricing and payment

The current subscription price is displayed on our website at the time you sign up. All prices are in pounds sterling and exclusive of VAT (which will be added where applicable).

Payment is collected monthly by Direct Debit via GoCardless. By subscribing, you authorise us to collect payments from your bank account on a recurring monthly basis. Your first payment will be collected shortly after your subscription is confirmed.

If a payment fails, we will notify you and attempt to collect the payment again. If payment remains outstanding for more than 14 days after the due date, we reserve the right to suspend your access to the Service until payment is received. If payment remains outstanding for more than 30 days, we may terminate your subscription in accordance with section 9.

We may increase our subscription prices from time to time. We will give you at least 30 days' written notice of any price increase. If you do not wish to accept the new price, you may cancel your subscription before the increase takes effect, and the cancellation will not be subject to the minimum term set out in section 7.


7. Minimum term and renewal

Your subscription has a minimum term of 3 months from the date your subscription is confirmed. During this minimum term, you may not cancel your subscription except as set out in section 9.

After the minimum term, your subscription continues on a rolling monthly basis. You may cancel at any time by giving us at least 14 days' notice before your next payment date.

We will not automatically increase the length of your commitment beyond the initial minimum term. After the minimum term, you are free to leave at any monthly billing cycle with appropriate notice.


8. Your responsibilities

You agree to:

  • Provide accurate and complete information when signing up and keep your account details up to date
  • Keep your login credentials secure and not share them with anyone outside your business
  • Use the Service only for lawful purposes and in accordance with these terms
  • Not attempt to access any part of the Service that you are not authorised to use
  • Not copy, modify, reverse-engineer, or create derivative works based on the Service or its content
  • Not use the Service in any way that could damage, disable, or impair its operation

You are responsible for ensuring that your use of the Service complies with all applicable laws and regulations, including any requirements relating to customer reviews and data protection that apply to your business.


9. Cancellation and termination

Cancellation by you

After the minimum term, you may cancel your subscription by emailing us at hello@morekudos.co.uk with at least 14 days' notice before your next payment date. Your access to the Service will continue until the end of your current billing period. No refunds are given for partial months.

Cancellation by us

We may suspend or terminate your subscription immediately if you breach these terms, fail to pay for more than 30 days, or use the Service in a way that is unlawful or harmful. Where reasonably possible, we will give you written notice and an opportunity to remedy the breach before termination.

What happens when your subscription ends

When your subscription ends for any reason, your access to the client portal and reports will be deactivated. We will retain your data in accordance with our Privacy Policy. You may request a copy of your review data before your subscription ends by contacting us. We may request the return of any IRT™ products at our discretion.


10. AI-generated reports

Reports are generated using artificial intelligence and are provided as a business tool to help you understand and respond to customer feedback. While we take reasonable care to ensure reports are useful and accurate, you should be aware that:

  • AI-generated content may occasionally contain inaccuracies, and reports should be reviewed by you before acting on them
  • Reports are based on the review data available at the time of generation and may not reflect the complete picture of your business
  • Reports do not constitute professional advice (whether legal, financial, marketing, or otherwise) and should not be relied upon as such
  • We do not guarantee any particular business outcome from using the Service or acting on report recommendations

You may use the content of your reports for your own business purposes, including sharing extracts with your team or in your marketing materials. However, you must not attribute AI-generated content to More Kudos as professional advice or endorsement.


11. Intellectual property

All intellectual property rights in the Service, including the platform, software, design, branding, and AI report templates, belong to More Kudos Limited or our licensors. Your subscription gives you the right to use the Service — it does not transfer any ownership of intellectual property to you.

Your business name, logo, and any content you provide to us (such as business details) remain your property. By using the Service, you grant us a limited licence to use your business name and details solely for the purpose of providing the Service to you.


12. Data protection

We take the protection of your personal data seriously. Our Privacy Policy explains what personal data we collect, how we use it, who we share it with, and your rights under UK data protection law.

The review data we analyse on your behalf may contain personal data of your customers (such as reviewer names). You are responsible for ensuring that your use of the Service, including any actions you take based on review analysis, complies with UK data protection law including the UK GDPR and Data Protection Act 2018.

We process review data solely on your behalf and in accordance with your instructions as part of providing the Service. We do not use your review data for any purpose other than providing the Service to you.


13. Service availability

We aim to make the Service available at all times, but we do not guarantee uninterrupted or error-free access. The Service may be temporarily unavailable due to maintenance, updates, or circumstances beyond our reasonable control.

Where planned maintenance is required, we will give you reasonable advance notice where possible.

The Service relies on third-party platforms (such as Google, TripAdvisor, and Trustpilot) for review data. We are not responsible for any interruption, delay, or change in the availability of review data caused by those third parties, including changes to their APIs or terms of service.


14. Limitation of liability

Nothing in these terms excludes or limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited by English law.

Subject to the paragraph above, our total liability to you under or in connection with these terms, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, shall not exceed the total amount of subscription fees paid by you to us in the 12 months immediately preceding the event giving rise to the claim.

We shall not be liable to you for any indirect or consequential loss, loss of profit, loss of business, loss of revenue, loss of anticipated savings, loss of goodwill, or loss of data (except as required by data protection law), whether arising in contract, tort, or otherwise, even if we have been advised of the possibility of such loss.

These limitations reflect the allocation of risk between the parties and are reasonable given the nature and pricing of the Service.


15. Force majeure

We shall not be liable for any failure or delay in performing our obligations under these terms where such failure or delay results from circumstances beyond our reasonable control, including but not limited to natural disasters, pandemics, acts of government, failure of third-party services or APIs, internet disruptions, power failures, or cyberattacks. We will use reasonable efforts to resume the Service as soon as practicable after such an event.


16. Changes to these terms

We may update these terms from time to time to reflect changes in our Service, legal requirements, or business practices. We will give you at least 30 days' written notice of any material changes to these terms.

If you do not agree with the updated terms, you may cancel your subscription before the changes take effect. Continuing to use the Service after the changes take effect constitutes your acceptance of the updated terms.


17. General

  • Entire agreement. These terms, together with our Privacy Policy, constitute the entire agreement between you and More Kudos in respect of the Service. They supersede any previous discussions, understandings, or agreements.
  • Assignment. You may not transfer or assign your subscription or any rights under these terms without our prior written consent. We may assign our rights and obligations under these terms to another organisation, provided that the assignee agrees to honour these terms.
  • Severability. If any provision of these terms is found to be invalid or unenforceable by a court of competent jurisdiction, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall continue in full force and effect.
  • Waiver. Our failure to enforce any right or provision of these terms shall not constitute a waiver of that right or provision.
  • Third party rights. These terms do not confer any rights on any person or party other than you and More Kudos. Nothing in these terms is intended to be enforceable by any third party under the Contracts (Rights of Third Parties) Act 1999.
  • Notices. Any notices under these terms should be sent by email — to you at the email address associated with your account, and to us at hello@morekudos.co.uk.

18. Governing law and disputes

These terms are governed by the laws of England and Wales.

If a dispute arises in connection with these terms, we encourage you to contact us first at hello@morekudos.co.uk so that we can try to resolve it informally. If we are unable to resolve the dispute informally, the courts of England and Wales shall have exclusive jurisdiction.


19. Contact us

If you have any questions about these terms, please contact us:

  • Email: hello@morekudos.co.uk
  • Post: More Kudos Limited, 44 Carter Street, Uttoxeter, Staffordshire, ST14 8EU

More Kudos Limited (company number 16742483). Terms and conditions effective April 2026.